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About Swansea Bay 4 Watersports

City & County of Swansea logoBridgend County and Borough Council logo

Swansea Bay 4 Watersports, a Centre of Excellence

Swansea Bay for Watersports is an exciting new project designed to raise the profile of watersports events, activities and operators in Swansea Bay. The area itself has one of the highest tidal ranges in the world and through the SB4W scheme is now a recognised Watersports Centre of Excellence.

The project has been developed by the City & County of  Swansea and Bridgend County Borough Council, working in partnership to make Swansea Bay the first choice destination for beach and water based activities in the UK.

For this sub-regional project, Swansea Bay encompasses Swansea, Mumbles, Porthcawl and Rest Bay– famous seaside resorts in their own right.

Funded by the European Regional Development Fund and the Welsh Government, Swansea Bay for Watersports features six new capital developments along the coast. These include: a purpose-built facility in Knab Rock, the 360 Beach and Watersports Centre at St Helens, a pontoon in Swansea Marina, the refit of pilot cutter Olga, the redevelopment of Rest Bay and the Porthcawl Harbour scheme.


Market Position

City & County of Swansea:

City, coast and countryside, Swansea Bay, Mumbles and Gower is an established holiday and short break destination. Swansea is popular for city breaks, with a range of quality accommodation, a growing choice of attractions, and entertainment options, together with a variety of major events throughout the year. The appeal of the City is further enhanced by Mumbles and Gower being in close proximity. The watersports offer on Gower is very strong, particularly for surfing; whilst watersports in Swansea itself is more focused on sailing, kayaking, canoeing, wakeboarding etc.

The profile of Swansea, Mumbles and Gower is growing year on year and attracted 4.2 million visitors in 2011 and £335m in expenditure.

Bridgend County Borough Council:

Porthcawl Holiday Resort boasts some of the cleanest beaches in South Wales. Sandy Bay and Trecco Bay recently won the four-dolphin classification from the Marine Conservation Society for clean bathing waters and safe beaches, while Rest Bay and Trecco Bay have also been awarded the coveted European Blue Flag plus a Tidy Britain Seaside Award. Porthcawl has a personality all of its own with a huge selection of activities including golf, watersports, quad biking, fun fair and the theatre. There is also a variety of quality accommodation situated in and around the area. Kenfig National Nature Reserve is located north of Porthcawl.

The County Borough attracted 3.5m visitors in 2011 and £268m in expenditure.